A practical guide to the single most important skill for success – your personal brand – from the inspiring social media sensation and #1 bestselling author. Every dream needs a story to succeed. Simon Squibb, inspiring social media sensation and No.1 bestselling author of What’s Your Dream?, shows you how to tell yours. Your story is a part of you, and as Simon Squibb has learned through his own success as an entrepreneur, knowing how to tell it is often the difference between those who succeed and those who don’t. Squibb breaks down the elements of a powerful story. He shows readers how to abandon unhelpful narratives and find ones that will win trust, build an audience, attract customers, inspire investors and turn supporters into superfans.
