Never Outmatched reveals how military tactics from history’s greatest leaders can transform your marketing, leadership, and competitive edge in business. What if the secret to dominating your market lay in battlefield tactics? In Never Outmatched, entrepreneur and marketing executive Lee Pepper reveals a radical, battle-tested approach to business marketing inspired by military strategies of Ceasar, Von Clausewitz, Patton, Napoleon, Joan of Arc and others. Drawing on his eight years as an Army Armor Officer–tasked with maneuvering tanks and heavy armor for maximum effect–and over twenty-five years as a C-level executive, Pepper transforms military strategy into actionable insights for today’s business leaders. Whether you’re a seasoned marketer or an emerging entrepreneur, this book will revolutionize your approach to leadership and marketing–transforming challenges into opportunities, and pain into power. Embrace the tactics of ancient warriors and propel your business to lasting success!
