Boom to Backlash: George Floyd’s Legacy on DEI as a Business Imperative examines the seismic shift in DEI initiatives following George Floyd’s completely preventable death, exploring the initial surge of corporate commitments to DEI, the tangible progress and advancements made, and the subsequent backlash. Through data and case studies, as well as the unparalleled personal experiences of Black executive, global DEI expert, and author DK Bartley, this book illustrates how DEI has evolved from a fringe concept to a crucial element of business strategy, corporate success, and social progress.